Based on the implemented questionnaire and performed analysis of the collected data from all countries, the beneficiaries of the project Herbs for Growth – HEGO (BSB987) drawn the following conclusions:

1. “Why is training needed?” The most important gap detected was knowledge/skills, especially in wildcrafting practices and technological expertise, among participants of the survey. In addition, almost all of the responders recognize the importance of education/training for herbs’ cultivation.

2. “What is needed the most?” The most important skills regarding training were managerial/ commercial and plant health conditions-weed control. More specifically, the major future training needs are “evaluating market demand”, which belong to managerial/commercial skills and “identification of plant health problems and disease control”, which belong to plant health conditions-weed control skills.

3. “How to get the best results?” Field demonstrations and practical courses can bring the best results in training, according to participants’ point of view.

The development of herb businesses can be succeeded through the adoption of modernization practices and the improvement of herb products’ trade value. Survey participants currently do not use modernization practices in their herb businesses, but they are willing to adopt new practices and activities like innovations in herb processing or trading and precision agriculture, in a great level. The trade value of products can be improved by modern and cost-effective machinery, better product presentation and products traceability. It is highlighted that participants’ majority is willing to participate in HEGO conferences, cross-border cluster and follow e-Business Portal. They have high expectations for benefits and opportunities to share and gain knowledge and ideas, get easier access and cooperation with relevant institutions and organizations, but also get common training and education initiatives.

Click here to read the full report on market research for current situation and training needs on herb sector.